By Daniela Pineda, Vice President, Integration & Learning, First 5 LA

Sometimes all you need is a hug one hundred million dollars.

That’s the premise behind 100&Change, the MacArthur Foundation’s $100 million grant competition to fund a single proposal designed to make measurable progress toward addressing a critical need anywhere in the world.

I’m fascinated by how this competition is helping us answer the question we have all asked ourselves, “What would I do if I could change the world?”

At a presentation here at First 5 LA, Dr. Cecilia Conrad opened a new and thought-provoking doorway to change for the children of L.A. County.

During her talk, Dr. Conrad inspired many of the 60 guests in attendance, putting major concerns squarely on the table about the challenges faced by both grant seekers and grant makers.

“What would I do if I could change the world?” Daniela Pineda

Posing questions like how to approach the expanding issue of increasingly scarce resources among competing funding alternatives. She asked how one resolves the pros and cons of perpetuity? Is it best to spend down your resources, or whether philanthropic dollars should be held in endowments if indeed they could be spent to solve a problem and potentially generate perpetual benefits?

As Dr. Conrad spoke in detail, it became clear that 100&Change is a watershed moment in grant funding.

By issuing a wide-open call that did not define or constrain the problem or the nature of the solution, it allowed respondents to tell MacArthur what problem they would address with $100 million and how each would be resolved.

And then they shared this knowledge.

The 100&Change challenging application process itself also has inspired the development of the 100&Change Solutions Bank. Considered rare in the field of philanthropy, the Solutions Bank is a website that features grant application submissions that did not win, but still offers valuable solutions to world problems.

From the Solutions Bank, organizations might find sources for collaboration, or philanthropists might search and select initiatives that match their funding priorities.

The richness of the resource brings greater visibility to breakthrough ideas and embraces three specific goals: to drive investment in proposals that merit it; to facilitate collaboration and learning between organizations working on similar problems; and to inspire funders and organizations working for change to do things differently.

Thinking big, thinking differently, throwing knowledge at problems, this is why I consider Dr. Conrad a career mentor, playing a significant role in my outlook on the potential we bring to the world.

The inaugural grant recipients, Sesame Workshop and International Rescue Committee, will use their $100 million grant to implement an evidence-based, early childhood development intervention designed to address the toxic stress experienced by children in the Syrian response region—Jordan, Lebanon, Iraq, and Syria. The project will improve children’s learning outcomes today and their intellectual and emotional development over the long term.

The caliber of the applications, however, was such that the MacArthur Foundation earmarked a “nest egg” grant of $15 million for each of the other three finalists. It resonated with my First 5 LA colleagues. The four recipients’ solutions-based applications focused on children’s need issues that are important to First 5 LA – customized program-specific curriculums, home visitation, and service delivery through neighborhood and community centers.

Dr. Conrad shared other funders are already coming to the table to support efforts exposed through the applications.

The new thinking that filled the room today clearly spoke to the value of Dr. Conrad’s visit. Those in attendance were contemplating new ideas and ways to expand approaches to funding, research and solutions.

That’s the true goal of the 100&Change grant, to throw knowledge at the problems we face, before we consider funding, so we can create lasting, impactful solutions.




An Absolute Equality: Celebrating Juneteenth

An Absolute Equality: Celebrating Juneteenth

By, Ruel Nolledo | Freelance Writer June 10, 2025 Nine hundred days. That's how long the dream of freedom was deferred for the enslaved Black people of Galveston, Texas. Although President Abraham Lincoln had signed the Emancipation Proclamation on Jan. 1, 1863, it...

Pride Month 2025: Building a Society Without Discrimination

Pride Month 2025: Building a Society Without Discrimination

Building a Society Without Discrimination “If we desire a society without discrimination, then we must not discriminate against anyone in the process of building this society." Those words from Civil Rights leader Bayard Rustin take on renewed meaning this June as we...

Celebrating Home Visiting in LA

Celebrating Home Visiting in LA

By, Ruel Nolledo | Freelance Writer May 22, 2025 Opening your home to a stranger can be scary. Especially if you're a new mom.   Just ask Dani. After the birth of her son, she got a call from a parent educator asking if she'd like to participate in a home visiting...

Conversations That Count: Encouraging Bilingualism in Young Learners

Conversations That Count: Encouraging Bilingualism in Young Learners

By, Ruel Nolledo | Freelance Writer April 22, 2025 The young boy is talking about cognates.   "I know some words in Spanish," Mateo tells the nice lady sitting next to him in the booth. "When we watch these videos, they show the word first in English and then, at the...

Statement from First 5 LA President & CEO, Karla Pleitéz Howell : First 5 LA Stands in Solidarity with L.A. County’s Immigrant Community

FIRST 5 LA BOARD EXPLORES INITIATIVE 3: MATERNAL & CHILD WELL-BEING

By, Ruel Nolledo | Freelance Writer May 22, 2025 First 5 LA’s Board of Commissioners Meeting was convened on May 8. Highlights of the meeting included a discussion on the proposed First 5 LA budget for the new fiscal year; a presentation on First 5 LA’s Maternal &...

AANHPI Heritage Month 2025: Leadership and Resilience

AANHPI Heritage Month 2025: Leadership and Resilience

Hello! Aloha! Kumusta! Xin chào! May is Asian American, Native Hawaiian and Pacific Islander (AANHPI) Heritage Month. Originally established as a weeklong observance in 1978 and expanded to a month in 1992, this annual celebration is a valuable opportunity to honor...

Translate